From Ice Cold to Red Hot: Pipeline Growth Tactics
From Ice Cold to Red Hot: Pipeline Growth Tactics
Building a strong sales pipeline is a team effort that starts from the very first call. But the art of cold calling has changed as the amount of data and prospect information available to reps increases. To gain the momentum you need to hit your number and keep the new deals coming month after month, your SDRs have to do more than just pound the phones.
In this webinar, we provided actionable insight-driven tips to help you nail your cold calling tactics so you can shorten sales cycles, identify opportunities, and grow revenue.
What You’ll learn
Dive deeper - Find out the best way to find the right people in the right companies at the right time, using up-to-date organization insights and intent data
Make an impact - Learn how to create more engaging moments and keep prospects on the phone longer
Always be learning - See how you can optimize coaching opportunities and avoid past mistakes with call recordings
Key Takeaways
When it comes to the science of cold calling, it’s all about the timing: Your SDRs need to use their intent data to come in at the right time for people who need your product. Grab people who are in the buying cycle and who need your attention the most.
Cold calling is also an art, you need: Not just to know who you’re speaking to, their role, and how you can help, but how to add your personality to your prospecting. You have 20 seconds to grab their attention and show how you can provide value to them.
Our panelists key takeaways: There really is no cold cut formula to cold calling. One strategy that works for one may not work for another - practice new techniques and approaches. Cold calling is not dead!