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2024 Sales Forecasting Benchmarks

2024 Sales Forecasting Benchmarks

Sales forecasting is critical to the success of every organization, yet it remains a massive struggle for many. But why do revenue and sales teams struggle to forecast accurately? And how do you actually improve your process to reach precise forecasts? 

Join us on July 10 at 11 AM PT for a webinar sharing the brand-new 2024 Sales Forecasting Benchmark Report findings.

Discussion topics

  • How to improve collaboration across Sales and Finance teams 

  • Look at where sales forecasting models are headed so you arenโ€™t left behind 

  • See reporting best practices in 2024 and beyond

Key Takeaways

  • Sales leaders face significant challenges in hitting their numbers, with a majority falling short and a significant gap between budgeted and forecasted numbers.

  • Collaboration and breaking down silos between sales and finance teams is essential for accurate forecasting and successful revenue generation, with 97% of sales and finance leaders recognizing the need for improved teamwork.

  • Accurate forecasting data is crucial for making informed business decisions and planning. Consistent forecasting misses can erode trust and impact the planning process, emphasizing the need for collaboration across sales, finance, marketing, legal, and implementation teams.

  • Understanding historical trends and leveraging data from multiple sources, including customer success systems, is vital for both new business pursuits and retaining existing customers.

Resources