< back to event library

The Gift That Keeps on Giving How to Enable Sellers With Content That Closes

The Gift That Keeps on Giving How to Enable Sellers With Content That Closes

The quickest way to close a deal is with valuable and timely content.

From new product launches to updated messaging, new pitch decks to the latest marketing campaign, there’s no shortage of content and skills that your revenue enablement team needs sellers to leverage.

But does it work?

Do your sellers have the content that enables better prospect conversations, and are they “fit for duty” to execute on it?

Can you determine which assets won the day and which fell flat?

In short – is your content actually helping to close deals or is it just noise?

discussion

  • How to prove the successful performance of a complete unit of revenue production, including lead gen, selling & closing, & onboarding

  • How to demonstrate the successful performance of a full team of teams; full complement of AE team, SDR team, CS team, working under one manager

  • How to clone that prior unit and get another platoon up to speed, typically involving another managerial layer

Key Takeaways

  • The element of timing can play a huge factor in the proven effectiveness of your content

  • Track and adjust your enablement content, nearly in real-time with Conversation Intelligence

  • Have a one-stop shop of all updated content that’s easily accessible and shared with everyone on your team

Resources