< Back to Digital Library
Live Masterclass - April 30, 2020
Staying Agile in a Changing World
In this Digital Masterclass, we were joined by Salesloft VP of Sales Enablement Shawn Fowler to discuss the role of data + insights in keeping your team agile. Topics discussed included -
Subject Lines
Best ways to approach cadence creation
How to keep your team focused on deliberate messages
Why coaching is more important than ever
How to effectively communicate what is working and what is not
The key takeaways from this incredible discussion were -
We’re never going back to “normal”
The companies thriving now are the ones that already had the right infrastructure in place
Now is the time to make the transformation and adapt to the market - or get left behind
The biggest takeaway was, if you aren’t doing it - create a closed-lost cadence! The cases lost to bad timing will likely buy after 6 months