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Live Masterclass - September 17, 2020

Moving the middle with modern video prospecting

Don't let your pipeline stall. Instead, upgrade your prospecting with video sales strategies that work.

Sure, email isn't dead... but it sure is boring!

If your reps are still using ineffective and outdated sales prospecting techniques, join this special Masterclass with our fantastic speaker to learn effective video sales practices that could actually lead to a higher volume of well-qualified leads.

Dan Wardle, VP of Revenue at Vidyard will walk you through his most creative tactics on sparking interest with your prospects, especially in the remote sales world we live in today.

Key Takeaways -

  • Do these 3 things to engage a stalled pipeline: use their preferred channel of communication, stay ahead of bottlenecks, and go broad with your messaging to make sure it is applicable to the entire buying team.

  • Your video should be as long as the customer is listening (try to keep it to 1 min).

  • When writing a prospecting email, send it to yourself and look at it on your phone. If you can’t see the entire email then it’s too long.

  • Upgrade your proposals with a video alongside, talking through the key points.

  • When prospecting, always add a personalized touch and include the value they are looking for.

  • See the slide deck here.