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Exceed Your Meetings Goals: 8 Sales Plays Every Rep Should Be Using
Exceed Your Meetings Goals: 8 Sales Plays Every Rep Should Be Using
Emails. Cold calls. LinkedIn messaging. Not only are buyers inundated with sales outreach day-after-day, but it’s a lot of work on the seller, too.
So, how do we make this process more efficient? How do we cut through the noise and get more meetings booked — and send less messages in the process?
Join Alex Roy as he talks through the sales plays that have his SDRs not just achieving but exceeding their meetings goals.
PLUS, hear color commentary from one of Drift's own sales development reps on how he puts these plays into action.
Discussion topics
How you can expedite your team’s outreach process through video
Inbound chat best practices
The art of a not-so cold call
Key Takeaways
When choosing using videos in your out reach there several key factors: 1. Choosing when to send the video - have they been to your site? Recently accepted your LI request? 2. Deciding on how long the video should be - a sweet spot is between 15 secs to 1 min. 3. Make it personalized from the jump - having the prospect’s LI page as the thumbnail is a great way to accomplish this.
When a target account lands on your site roll out the red carpet. Show them you know them - mention their company name, or an email they came from. However, don’t make it seem “Big Brother.”
Engage, Understand, and Recommend. Engage: get your prospect to interact with you through a variety of channels. Understand: in that interaction, uncover their pains and learn their wants. Recommend: once you’ve learned what they need provide them a resource - you can then use this resource as homework and schedule a time to review.