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Nailing the Science of Sales with Data-Driven Sales Management

Nailing the Science of Sales with Data-Driven Sales Management

Sales Mastery = nailing both the art and the science of selling.

It takes years of practice (and rejection) to wrap your mind around the art of selling. Nailing the science of sales however, is already in front of you with all the data we have access to today.
In this event we learned how to use data to boost team's sales performance, make better decisions, and create more informed and understood goals to score more revenue.

In this session, Atrium's Pete Kazanjy and Figma's Marissa Fuhrer  dove into:

Topics

  • Using data to accelerate onboarding and ramp time

  • How to set smart goals and communicate them

  • Monitoring and managing these goals with effective coaching

Key TAkeaways

  • Once data-driven, always data-driven! When you develop this muscle it becomes an ongoing advantage throughout the entire process

  • Data informs you. When you are informed and have built a foundation of data, you become a better coach and a better leader

  • Data-driven management allows you to spend time fixing the issues instead of wasting time figuring out what the issues are

  • It’s the managers job to provide a blueprint for success, which means both determining what that looks like and showing your reps what that looks like

  • Set smart and appropriate goals - you don’t want the goals you set to be demotivating, which happens if goals aren’t realistic or appropriate

  • It’s about the head and the heart; it’s important to have the data but also the process around it