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Servant Leadership for Sales Ops:
Empowering Modern Sales Orgs with Data
Servant Leadership for Sales Ops: Empowering Modern Sales Orgs with Data
Close your eyes and imagine a world where sales ops are truly appreciated and properly leveraged.
No more sales managers asking you 5x for a piece of data that already exists…
No more sales leaders expecting you to drop everything the moment they snap their fingers…
No more spending 3 hours on a report that is never used…
Blissful, right?
This may seem completely unattainable, but the path to operations enlightenment is shorter than you think.
Join Pete Kazanjy, CRO and Co-Founder of Atrium, for a lesson in modern sales ops superpowers.
Discussion topics
What it means to be a modern, data-driven sales ops professional (Proactive > Reactive!)
How sales ops can work with managers and leaders to align on key KPIs to set sales metric goals that drive improvement
How sales ops can leverage data to make a serious impact on both fully-ramped and ramping rep performance
Key Takeaways
AE, SDR, and CS Managers matter. High-performing managers up-level your mid-level performing reps. For example, reps at 70% of the quota can reach 80% of the quota after some high-level coaching.
We want managers to use data - helps them attain leverage and get out of using anecdata. With data, you can track a feedback loop giving you a definitive answer on if your management is working.
Tips for goal setting: use historical performance to base goals off of upper-middle reps. NOT just upper, doing this will set unattainable goals. Use a bottoms-up method: How many Opps per month per SDR do you want? How many activities does it take to create an Opp, historically? That’s how many activities you need.
Resources
Pete’s slide deck [Here]